Defining The Color Club’s voice
As The Color Club’s creative copywriter, I’ve crafted messaging and built ideas for multiple internal projects, collaborating with our global teams to bring ideas to life. From seamless UX writing to brand-building socials, my words deliver a clear, friendly and professional tone of voice for The Color Club.
My role covers the following:
UX writing/design
Campaign development
Tone of Voice
Social media strategy
Paid Ads/Google Search Ads
Landing pages
Case studies
Email marketing
SEO blog writing
Meta tag descriptions
Deck building
Market research
Video script writing
Testimonial writing
Your local Scandinavian brand agency
Inspired by Lenticular art, we showcased similarities between Vietnamese and Danish cultures in a fun, light-hearted and creative way to drive brand growth across Vietnam.
Tone of Voice
We developed a helpful, educated and versatile voice, designed to connect with audiences of diverse professional experiences and languages.
Webpage builds
Working within Figma, I develop narratives that inform, guide and advance the user experience.
UX and web copy
From thank you pages to contact info, I craft precise UX and body copy, guiding the user’s actions and delivering a positive experience.
Marketing growth
No writing task is too big or complex. Whether an e-book or a blog article, I can break down complex information, developing narratives that engage readers for actionable results.
Campaign: Right now
Post-pandemic, we launched the "Right now" campaign, addressing immediate marketing production needs for brands.
Jump to The Color Club’s website
Read The Color Club’s case studies
Company: The Color Club
Creative Director: Martin Sutcliffe
Creative Lead: Tho Tran Hoang
Creative Designer: Tam Vo
Creative Designer: Thanh Nguyen Vu